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Get ready to feel the vibration when the Dozer is in the water. Maximum body roll and huge tail action at slow and medium speed i...

Switch it around, fish it forwards or backwards, weedless, or on a jighead, there’s 4 different ways to fish the Switcher Shrimp....

A Jerk shad and a squid all in one. Fish it like a jerkshad, or fish it dead stick in the rod holder, everything eats a Jerksquid...

Switch it around, fish it forwards or backwards, weedless, or on a jighead, there’s 4 different ways to fish the Switcher Shrimp....

A Jerk shad and a squid all in one. Fish it like a jerkshad, or fish it dead stick in the rod holder, everything eats a Jerksquid...

Introducing the New Adjusta-Ball Tungsten System – Ultimate Control Over Your Soft PlasticsWe’re excited to unveil the groundbrea...

Introducing the New Adjusta-Ball Tungsten System – Ultimate Control Over Your Soft PlasticsWe’re excited to unveil the groundbrea...

If you are ready to double down on catching, The Ultimate Split tail jerkshad has arrived. With an action unlike anything else th...

If you are ready to double down on catching, The Ultimate Split tail jerkshad has arrived. With an action unlike anything else th...

Introducing the New Adjusta-Ball Tungsten SystemUltimate Control Over Your Soft PlasticsWe’re excited to unveil the groundbreakin...

NOMAD DESIGN JIG ASSIST HOOKS feature super strong 5X BKK hooks with heavy duty solid rings and assist cord. Tried and tested by ...

The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action desig...

The BKK Sea Ranger+ is developed to tackle big fish using small bait.It comes pre-tied with BKK high quality solid core assist co...

The BKK Heavy Circle is an extremely versatile hook developed to tackle various freshwater and saltwater species.Thanks to BKK’s ...

The MADSCAD 150mm is a sinking stickbait that can be worked slow or fast with long or short twitches of the rod tip. A stop start...

The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action desig...

The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action desig...

The RIPTIDE 105mm is a fast sinking and long casting stickbait, designed as the ultimate sub surface stickbait with an enticing s...

The DARTWING 70mm can be worked with a fast retrieve with twitches of the rod tip, a slow ”walk the dog” style twitch or just a s...

The RIPTIDE 200mm Slow Sink stickbait is the ultimate sub surface stickbait for Kingfish, GTs, Tuna, and Mackerel. It has been de...